Better sustainability reporting can
mean better corporate results – expert

Canadian companies are producing some good environmental and sustainability reports, but have yet to become world leaders in this field. But, coming from a country with a good track record on environmental and social justice, the companies have an opportunity to improve their reporting, and that will help their triple bottom line. 

John Elkington

This was one of the key messages from a historic summit on Corporate Environmental and Sustainability Reporting held May 18, 2001 in Toronto. The meeting, organized by the Sustainability Reporting Program and the Schulich School of Business at York University, drew 76 people from Canada and abroad, including those responsible for reporting in some of the biggest corporations

John Elkington, an international pioneer of green business strategy and chairman of the world-renowned think tank SustainAbility, said that good reporting is essential for the effective management of pressing environmental and social challenges such as global climate change and social exclusion. He said no country has yet demonstrated integrated reporting at the government and corporate levels. 

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Companies that are effective in communicating their environmental and sustainability performance will have a competitive edge. 

These were messages echoed by other speakers at the meeting, including David McGuinty, head of the National Round Table on the Environment and the Economy, Alan Willis, a Canadian accountant involved in the Global Reporting Initiative, and others from corporations, and accounting and management companies. 

The conference was sponsored by three Federal Government departments, Industry Canada, Environment Canada and Natural Resources Canada; the National Round Table on the Environment and the Economy; and two of the ‘big 5’ accounting firms, PricewaterhouseCoopers and Deloitte and Touche. 

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